Alloy damage from potholes? Good news, it’s set to reduce

Alloy damage from potholes? Good news, it’s set to reduce

by Helen Jackson |
posted 05 March 2019

British motorists suffering the curse of pothole damage have been given a lifeline following prestigious approval of a wheel protection system designed in the UK by AlloyGator. Many motorists won’t need telling but research has estimated that as many as four out of five cars on UK roads have damaged alloy wheels, many of these by hitting a pothole.

However, AlloyGator believes this number of damaged wheels will drop dramatically as more motorists see the benefits of having alloy-wheel protection following recent stringent testing and approval of its award-winning wheel protection system in the Czech Republic by TÜV SÜD, globally renowned for product testing and safety compliance.

Curt Rathbone, managing director at AlloyGator, said: “Pothole damage is the blight of British motorists and AlloyGator is leading the charge to help car owners tackle this problem. Although it is unlikely that extra funding will magically appear to fix this nationwide road problem, motorists can take matters into their own hands and protect their alloy wheels should the worse happen and they unexpectedly hit a pothole. The even better news is that TÜV SÜD approval is further proof that AlloyGators are a proven, superior solution to alloy wheel protection.”

However, despite motorists being offered a solution to protect their wheels, a survey has indicated that millions of cars in the UK are being driven around with scuffs and scrapes to their alloy wheels.

Made from super-tough nylon, the AlloyGator wheel protectors are available in a range of colours and are designed to fit between the wheel rim and the tyre, protecting the wheel and reducing the risk of damage caused by scuffs from kerbs and potholes.

AlloyGator Exclusive wheel protectors are available as sets or singles and can be purchased with professional, five-star fitting from the company’s website. AlloyGator also offers an official fitting kit and handy step by step instructions for those people fitting them themselves. For more information, visit


Helen Jackson
Helen Jackson

Helen is part of the marketing team here at Money4yourMotors. Helen oversees a wide range of marketing activities including social media and content creation.